As a realtor, you know that
keeping in touch with your clients is a must. A close friend of
ours had a realtor that she really enjoyed working with when she bought her
second home. A few years later she was ready to move, but could not remember
the name of the realtor she had used. Because she needed to move quickly, she
found another realtor and bought her next home. As it turns out, this realtor
was not as helpful but kept in contact with her after the sale.
So when she moved again, she
contacted her again and has made 5 moves since, always using her. She has told
me many times if she had been able to get in touch with that first realtor, she
would have used him all of these times. How much did he lose in commissions for
6 homes in 18 years? Keep this from happening to you. We have a
follow-up program designed to keep you in the minds of your clients for a long
time. - For the home buyer and seller, there are seven cards that go out every
six months for three years. They are designed to thank them for their business,
ask for referrals, and ask them to be a repeat client when they are ready to
move again. |